AUDIENCE LINKS XCHANGE
20-24 FEBRUARY 2017 in Stockholm

CONFERENCE 22/2 & WORKSHOP 23/2 FREE OF CHARGE BUT REGISTRATION IS REQUIRED.

This is an international conference and the language spoken is English.

LINK TO FULL PROGRAM

REGISTER HERE

One of the greatest challenges for cultural operators and institutions is to reach the broadest possible audience. There are both social and economic barriers. Urgency is a primary factor. Intercult, together with Riksteatern and partners from all over Europe, dedicates a week in February 2017 to the topic of Audience Engagement. 

We begin with platform meetings for CORNERS, a long-term EU funded project initiated by Intercult and involving 11 countries, and Baltic Audience Links, an emerging regional network. These take place all day Tuesday 21 February. Invited participants only.

The conference February 22 is now full, but if you want to be on the waiting list please mail directly to christoffer.tarras@intercult.se
A public forum & conference Audience Links Xchange, takes place Wednesday 22 February. We introduce experts and activists from Italy, Sweden, Spain, UK, Lithuania, Latvia and Poland, in a series of dynamic panels and interactive exchanges.

The centerpiece will be the first public presentation of Audience Development: how to place audiences at the centre of cultural organisations, a major study commissioned by the EU, recently completed by a consortium of four European organisations, including Fondazione Fitzcarraldo, Culture Action Europe, ECCOM and Intercult. The aim of the study is to provide successful approaches in the area of audience development from a European perspective, to be disseminated to cultural organisations and used as a basis for selection criteria in future calls launched by the Creative Europe programme.

Still available for booking:
We continue on Thursday 23 February with a public workshop at the House of Europe (Europahuset), in two inter-connected parts. European experts lead practical workshops in Organizational Change and Stimulating Local Participation. The Workshop targets professionals looking for tools and tips. It places Audience Engagement in an international context, based in practice.

Audience engagement is not just about increasing audience numbers. It is about accessibility and citizens’ participation, essential elements for a functioning democracy. The conference is meant to equip cultural operators and policymakers for future challenges to sustained public investment in culture.

Application deadline: Tuesday February 7 2017.